In 2002 I purchased a $1,700 blue topaz and sterling silver bracelet for my wife for our anniversary from one of the most famous jewelers out there. It was nice. But $1,700? What gives?
On a trip to Bali and I asked a local jeweler if he could make me the same bracelet. And I thought why not go out all out, so I asked him to make a few improvements on the original. The jeweler delivered. But it was the price that struck me the most-$60! Almost 97% less than what I paid. That’s where the idea for Stauer was born.
Every time we get an amazing price on emeralds, rubies and other precious and semi-precious stones and see the same stones in jewelry stores priced 5 times higher we validate our theory: that the rarest and most exotic beauties are much better priced than the big brands have made you come to believe.
Here's the Stauer difference: We don't have wholesalers. We don't pay rent for expensive shops or hire expensive celebrity spokespeople. We go directly to the source and make the product ourselves. Last year we bought 2 million carats of emeralds and 9 million carats of amethyst. The local store might buy 20 or 30 carats a year from wholesalers who mark up their product by about 50%.
We’re getting the better deal and we pass the savings on to you. Because at the end of the day, true value comes from leaving $1,600 in your bank account and still being able to own one of nature’s most fascinating gems.
Stauer is where you go to honor the triumphs of living. Honoring milestones or celebrating the joy and beauty of the love of your life. It’s the story of history, art, science, of man’s fascination with the beauty of nature. We don’t overcharge you for a little blue box; instead we will take you on the romantic journey of a lifetime.
President - Stauer